Group IDD is
built to deliver
in today's changing
by constantly reinventing ourselves
through unbound thinking.
Our Foundation Begins From
Unbound thinking removes any and all limitations in how ideas are generated and executed.
This enables the freedom and ability to think beyond specific media, channels, or platforms.
Insights no longer emerge from traditional research techniques. Data now flows everywhere in our digital world and
we’re uniquely capable of extracting complex insights from these diverse sources to truly understand our consumers.
From real-time social data to custom profiling and data modeling, our methods encompass what’s beyond the obvious.
Our creativity is endless. It goes beyond the boundaries of traditional media,
beyond digital, beyond any particular format or channel. Our customers are both inspired
and curious by our ability to deliver the unexpected.
At Group IDD, technology is more than building and maintaining websites.
It is a fundamental part of our core DNA and we use it to power our creative ideas.
We harness technology to make products and solutions,
we gather it to analyze complex data, and we artfully merge it with content to inspire engagement.
There is no limit to what we can create and no problem
we cannot solve with our technological expertise.
Our team of 150 talented people work collaboratively across departments at Group IDD
Beyond the walls of Group IDD, we harness the power of the Yello Digital Marketing Network
and our expertise in search, data driven marketing, technology,
influencer marketing, viral, performance marketing, and digital media.
Our collaboration moves beyond borders as our sister agencies help
extend Group IDD’s network beyond Korea, including Southeast Asia and China.
Kurt Lee CEO
“ We are an 'agency that creates the business together;' who can see from the consumers' perspective to provide new alternatives and methods. ”
Joon Kim Sr. Account Director, Marketing
“ We deliver content that is 'consumed' with a content strategy based on an understanding of content consumer behaviors. ”
Minhee Kong Sr. Account Director, Marketing
“ We provide new solutions and insights to lead trends through social, campaign and site development and operations. ”
Joonghyuk Kim Executive Director, Content Creative
“ From social content to big campaigns, we strive to deliver a high quality, creative product. ”
Taewoon Jeong Sr. Director, Development
“ We implement cutting-edge technology and deliver the best user experience. ”
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